About us – Aluna

A HISTORY OF Aluna

2006

Actively responding to national policies, the company relocated its ceramic production lines and became one of the first enterprises in the building ceramics industry to transform and enter the green and environmentally friendly artificial stone industry.

2007

The artificial stone production line was successfully put into operation, and the first generation of products was launched, receiving an enthusiastic market response. The microcrystalline glass-ceramic composite panels have become a leader in the industry thanks to patented technologies such as "CNC material distribution," "aggregate modification," "nanomaterial modification," and "micro-stone simulation."

2008

The first aesthetics museum in the stone industry, the Aluna Stone Aesthetics Museum, was inaugurated in Nanzhuang, Foshan, sparking a trend of aesthetics museums in the industry. In the same year, the company pioneered the successful application of "ultra-bright" technology to artificial stone, resulting in a qualitative leap in the gloss and stain resistance of Aluna artificial stone. In addition to this technological advancement, Aluna also successfully developed its own adhesives and maintenance products for stone flooring. That same year, the company defeated its powerful international competitor, the Italian Q brand, and successfully won the bid for the auxiliary building project of the Burj Khalifa in Dubai, marking a new milestone for Chinese artificial stone in entering the ranks of international luxury products.

2009

This marked the end of the "no brand," "no showroom," and "no color difference guarantee" model in the artificial stone industry, leading the Chinese stone industry into an era of experiential marketing. Aluna Stone has successively developed third, fourth, and fifth-generation artificial stone products, dominating the market with its rich variety of colors, unparalleled realism, and superior performance, further solidifying its position as a benchmark for industry research and development. A new channel construction model, based on "market segmentation, channel penetration, deep distribution, and specialty store development," quickly enabled nationwide expansion.

2010

The opening of the Beijing flagship store, spanning over 10,000 square meters, further enhances Aluna Stone's reach and influence in the northern and central Chinese markets.

2011

Investing heavily in two technology-driven, eco-friendly projects—artificial granite and quartz stone—Aluna Stone has successively launched six generations of artificial granite products and three generations of quartz stone products. They have also overcome after-sales service challenges and developed advanced techniques for the installation and maintenance of artificial stone. Aluna Stone spearheaded the development of "High-Simulation Artificial Granite (Wall Panels)," which successfully passed provincial-level scientific and technological achievement evaluation. Their projects, "Preparation Process of Fine Beige Artificial Stone" and "New Process Technology for Preparing Marble Pattern Artificial Stone using Block Method," respectively won the first prize in the Shunde District Science and Technology Awards and the third prize in the Foshan City Science and Technology Awards, laying a solid technical foundation for artificial stone to gradually replace natural stone, wood, and other non-renewable resources.

2012

A significant step has been taken in industrial layout. The quartz stone production line has successfully completed trial production and is operating stably, capable of producing more than 20 types of products, making it the largest production line in the quartz stone industry. The introduction of advanced water transfer printing technology for producing matching decorative lines for ceramic products further expands the application range of the company's products.

2013

The development of inorganic artificial stone products has been successfully completed. This product boasts superior performance indicators, is suitable for harsh environments, and offers excellent cost-effectiveness. It not only overcomes the limitations of engineered stone for outdoor paving but also significantly enhances our company's competitive advantage in the engineering market. Furthermore, it represents another groundbreaking achievement in driving the upgrade of artificial stone products. The number of authorized patents has reached 113. As the primary drafting unit, we actively promoted the release of the national building materials industry standard "Artificial Stone JC/T908-2013," which was officially implemented on September 3, 2013. The STONITE brand was established, an international brand specifically created for the American market, marking Aluna Stone's full entry into the international market. Our products have also obtained NSF certification in the United States and have received numerous honors, including being recognized as a Chinese Famous Brand of Artificial Stone and a Green Artificial Stone Brand.

2014

Aluna Stone's successful development of high-end products such as "Shimi Gang" and the "Q series" is a landmark achievement. The company has received numerous honors, including "Top Ten Enterprises in the Stone Industry," "Top 100 Enterprises in the Building Materials Industry," and "China Environmental Labeling Product."

2015

We actively promoted the establishment of the Artificial Stone Professional Committee and became a vice-chairman unit, actively contributing to the healthy development of the industry. In addition, the company launched the "Sunshine and Love" Healthy Eco-House program, which is the first in the stone industry to combine "charity" and "concern for home health." This program promotes the concept of green and environmentally friendly homes nationwide, encouraging consumers to pay attention to environmentally friendly home design and healthy living.

2016

Aluna Stone Co., Ltd. actively participated in the "Hundred Enterprises, Trillion Yuan" initiative, joining hands with the Materials Branch of the China Building Decoration Association and Tencent Home to sound the clarion call for industry transformation and propel the brand to new heights! They actively promoted the "Feng Huo Lian Cheng • National Mobilization" campaign, expanding terminal activities from cities to provinces, and successfully launched it in Henan, Northeast China, and the Sichuan-Chongqing region, continuously achieving breakthroughs and outstanding results.

2017

The new Guangdong Heyuan base, covering over 300 acres, has officially been put into operation; the company's new headquarters showroom has officially opened; the two major standards edited by the company, "Technical Specifications for Resin-Based Artificial Stone" and "Technical Regulations for the Application of Resin-Based Artificial Stone," have been published and implemented; and the company has received numerous honors, including "Most Favored Brand by Designers" and "Top 100 Brand Enterprises."